Let’s get ready for Yoga Tails!

Great Wolf Lodge is a place for families to experience joy and leisure together. So when COVID-19 hit and the parks had to close, the brand was looking for ways to bring that same feeling and keep kids engaged, entertained, and active at home. Leveraging their existing Yoga Tails property as social content, we created a yoga video where kids and parents can follow along, with pose descriptions, pose demonstrations by the characters that they know and love, and a story to keep them listening throughout the session.

Graphic Design, Storyboard, Animation: Samy Simorangkir
Character Animation: Margaret Hayford
Art Direction: Emily Blumette
Script: Caroline Webster

MarCom Awards Honorable Mention, Social Video

W3 Awards Silver - Branded Entertainment (Animation)